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HTTP VS HTTPS Key Differences & Which One To Use

HTTP vs HTTPS: Key Differences & Which One To Use

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Securing online communication is crucial than ever. Every time you access a website, your browser uses either HTTP or HTTPS to exchange information. While both protocols facilitate web browsing, the difference between HTTP and HTTPS is significant, particularly in terms of data security.

This article explores the core distinctions between HTTP and HTTPS, examining their functionalities, benefits, and drawbacks, to help you understand which one to use for your website and why. Knowing the fundamental aspects of HTTP and HTTPS empowers you to make informed choices for a safer web.

Overview Of HTTP And HTTPS

Every interaction we have on the web, from checking news to online shopping, relies on underlying communication protocols. Among these, HTTP and HTTPS are the most fundamental, serving as the backbone for data transfer across the internet. 

Although their names appear similar, the difference between HTTP and HTTPS profoundly impacts how secure your online activities remain. Understanding HTTP and HTTPS lays the groundwork for appreciating internet security.

Defining HTTP

HTTP stands for Hypertext Transfer Protocol. It is the original protocol used for transmitting web pages over the internet. When you type a website address into your browser without specifying “https://” at the beginning, your browser typically defaults to HTTP. 

This protocol forms the basis of how web browsers and web servers communicate, allowing users to retrieve information and display web pages. HTTP operates as a stateless protocol; therefore, it processes every browser request as a unique, independent transaction. 

It doesn’t recall any prior interactions.. While effective for simple data retrieval, its inherent design lacks built-in security features, making the data exchanged vulnerable to interception. This characteristic of HTTP and HTTPS comparison is often the first point of discussion.

How HTTP Works: Basic Explanation Of HTTP’s Functionality

How HTTP Works Basic Explanation Of HTTP’s Functionality

HTTP operates using a request-response model.Your web browser, acting as the client, sends an HTTP request to the web server hosting the website whenever you navigate to a web page. This establishes a fundamental communication cycle. This request typically asks for a specific resource, like an HTML page, an image, or a CSS stylesheet. 

The server then processes this request and sends back an HTTP response, which contains the requested resource and status codes (e.g., “200 OK” for a successful retrieval, or “404 Not Found” if the page does not exist). The browser then renders the content received, displaying the web page to you. Each request and response pair completes a single transaction. 

This direct mechanism, while straightforward, transmits data in plain text. As a result, this leaves the data susceptible to interception by malicious actors. The simplicity of HTTP highlights why the evolution to HTTPS was necessary.

Delving Into HTTPS

HTTPS, or Hypertext Transfer Protocol Secure, extends HTTP. It incorporates encryption to secure the communication between a user’s web browser and a website server. The ‘S’ in HTTPS denotes ‘Secure’, signifying that data exchanged over this protocol is encrypted, providing a secure connection. 

Transport Layer Security (TLS), or its forerunner Secure Sockets Layer (SSL), provides this security. When a website uses HTTPS, it means that any data you send or receive – such as login credentials, credit card numbers, or personal information – is encrypted before. 

The data travels from your computer and is then decrypted only upon arrival at the server, and vice versa. This critical difference between HTTP and HTTPS prevents unauthorized access to sensitive information.

HTTPS’s Functionality: Simple Explanation

HTTPS operates similarly to HTTP in its request-response structure, but with a significant enhancement: a secure, encrypted layer. When you connect to an HTTPS website, a “handshake” process occurs between your browser and the server. During this handshake, the server presents its SSL/TLS certificate, serving as proof of its identity. Your browser verifies this certificate with a trusted Certificate Authority (CA). 

Once validated, the browser and server establish a secure, encrypted connection. All subsequent data transfer between them utilises this encrypted tunnel. 

This means that even if someone intercepts the data, it appears as scrambled, unreadable code, effectively protecting your privacy and data integrity. This fundamental aspect of HTTPS vs HTTP is why it is preferred for sensitive operations.

How Do They Differ? HTTP And HTTPS

How Do They Differ HTTP And HTTPS

The distinction between HTTP and HTTPS extends far beyond a single letter ‘S’. These protocols differ significantly in their security mechanisms, performance implications, and how they are perceived by users and search engines. 

A direct comparison reveals why HTTPS has become the standard for modern web interactions. Understanding the difference between http and https is vital for any website operator or regular internet user.

Here are the key distinctions between HTTP and HTTPS:

Security Of Data

HTTP: Transmits all data in plain text; no encryption. This means that if intercepted by an unauthorized party, the information, including sensitive details like passwords or credit card numbers, is entirely readable.

HTTPS: Encrypts all data before transmission using SSL/TLS protocols. If intercepted, the data appears as scrambled, unreadable code, effectively protecting its confidentiality. This forms the primary difference between HTTP and HTTPS and is what makes HTTPS secure.

Data Integrity

HTTP: Does not provide mechanisms to ensure data integrity. Information can be altered during transit without detection.

HTTPS: Ensures data integrity. It includes mechanisms that detect any tampering or corruption of data during its journey between the browser and the server.

Server Authentication

HTTP: Offers no method to verify the identity of the web server you are connecting to. You could unknowingly connect to a malicious imposter server.

HTTPS: Authenticates the server’s identity using SSL/TLS certificates. This confirms you are communicating with the legitimate website.

Default Port

HTTP: Operates on TCP port 80 by default.

HTTPS: Operates on TCP port 443 by default, which is specifically designated for secure communication.

SSL/TLS Certificate Requirement

HTTP: Does not require an SSL/TLS certificate.

HTTPS: Requires an SSL/TLS certificate installed on the web server to enable encryption.

Browser Indication

HTTP: Modern browsers often display a “Not Secure” warning or no padlock icon in the address bar for HTTP sites, alerting users to the lack of security.

HTTPS: Browsers display a prominent padlock icon and “https://” in the URL bar, indicating a secure connection. This visual cue reassures users.

Search Engine Optimisation (SEO) Impact

HTTP: Can negatively affect search engine rankings. Search engines, particularly Google, prioritise secure websites.

HTTPS: Acts as a positive ranking signal. Migrating from HTTP to HTTPS can improve a website’s visibility in search results.

Performance Considerations

HTTP: Generally offers a slightly faster initial connection due to the absence of the SSL/TLS handshake process.

HTTPS: Involves an initial cryptographic handshake, which adds a minuscule amount of latency. However, with modern optimisations like HTTP/2 and TLS 1.3, this overhead is minimal and often imperceptible to users.

Suitability For Websites

HTTP: Suitable only for websites that handle no sensitive information and primarily serve public, static content. However, even these are increasingly adopting HTTPS.

HTTPS: Preferable for all websites, especially those handling sensitive data. The trend of http vs https clearly favors the latter for all web properties.

Cost Implications

HTTP: No direct cost associated with the protocol itself.

HTTPS: Incurs the cost of purchasing and maintaining an SSL/TLS certificate, though numerous free certificate options (like Let’s Encrypt) are widely available today, making the transition from http and https more accessible.

This bulleted comparison clearly illustrates why the move from HTTP to HTTPS is not just a recommendation but a standard for secure and reputable online presence.

SSL/TLS Certificate

SSL TLS Certificate

The ‘S’ in HTTPS signifies ‘Secure’, a security layer primarily facilitated by an SSL/TLS certificate. This digital certificate is a fundamental component that distinguishes HTTPS from HTTP, making secure connections possible. Without it, the robust security features that make HTTPS reliable simply cannot function.

What Is An SSL/TLS Certificate?

An SSL/TLS certificate is a small data file that digitally binds a cryptographic key to an organisation’s or individual’s details. Installed on a web server, it serves two main purposes: it authenticates the identity of the website (proving it is who it claims to be), and it enables encrypted connections. 

Upon connecting to an HTTPS-secured website, a web browser initially examines the website’s SSL/TLS certificate. This certificate holds verifiable information about the website owner and the public key essential for initiating a secure communication session. The consistent presence of a valid certificate is a key difference between HTTP and HTTPS in terms of trust.

Technically, SSL (Secure Sockets Layer) was the original security protocol developed for establishing encrypted links. However, TLS (Transport Layer Security) is its more modern, secure successor. While the term “SSL certificate” is still widely used out of familiarity, virtually all modern security certificates actually use the TLS protocol. 

Therefore, when discussing HTTPS, the terms SSL/TLS certificate are often used interchangeably to refer to the same digital security credential.

The Role Of An SSL/TLS Certificate In HTTPS

The SSL/TLS certificate plays a central role in the HTTPS communication process, performing several critical functions:

Authentication And Identity Verification

When your browser attempts to connect to an HTTPS website, the server presents its SSL/TLS certificate. Your browser then checks this certificate to confirm that it was issued by a trusted Certificate Authority (CA) and that the domain name on the certificate matches the website’s domain name. 

This verification process prevents “man-in-the-middle” attacks, where an attacker might try to impersonate a legitimate website. It gives users confidence that they are interacting with the intended server, a security feature absent in HTTP.

Enabling Encryption

The SSL/TLS certificate contains the website’s public key. During the initial “handshake” process of an HTTPS connection, this public key is used to establish a secure, encrypted tunnel between the browser and the server. 

All data, from user login details to payment information, is then symmetrically encrypted within this tunnel before transmission. Consequently, this renders the data unreadable to anyone who might intercept it, thereby guaranteeing the privacy and security that HTTP cannot provide.

Ensuring Data Integrity 

Beyond encryption, the certificate helps maintain data integrity. The encryption process typically involves cryptographic hashing, which generates a unique “fingerprint” of the data. If any data is altered during transit, this fingerprint will change, and the receiving party will detect the alteration. 

This guarantees that the information sent from your browser reaches the server exactly as it was sent, without unauthorized modification. This robust integrity check is a core aspect separating HTTP and HTTPS.

Building User Trust And Credibility

The presence of an SSL/TLS certificate and the resulting HTTPS connection is visually indicated by a padlock icon in the browser’s address bar. For many users, this icon has become synonymous with a secure and trustworthy website. 

Websites without HTTPS often display a “Not Secure” warning, which can deter visitors and undermine confidence. For businesses and individuals establishing an online presence, implementing HTTPS via an SSL/TLS certificate is a clear signal of commitment to user security, influencing perception and engagement. This trust factor is a significant reason for the shift from http to https across the web.

In summary, the SSL/TLS certificate is not merely an accessory; it is the fundamental component that transforms the unsecure HTTP protocol into the robustly secure HTTPS. It acts as a digital passport and encryption enabler, making secure online interactions a standard expectation for any website handling user data.

Deciding Which One Is Better For My Site?

The Compelling Case for HTTPS

For any individual or business operating a website today, the question of HTTP vs HTTPS is no longer a matter of choice but a standard expectation. While HTTP once served its purpose, the modern web demands the security and reliability that only HTTPS provides. 

When considering which one to use for your site, HTTPS consistently emerges as the superior and increasingly mandatory option across various critical aspects.

The advantages of HTTPS over HTTP are multifaceted, impacting everything from data security to your website’s visibility and trustworthiness.

Enhanced Security And User Trust

This is the most compelling reason to use HTTPS. As previously discussed, HTTPS encrypts all data transmitted between a user’s browser and your web server. This safeguards sensitive information, such as login credentials, personal details, credit card numbers, and other private data, from eavesdropping and interception by malicious entities. 

In contrast, HTTP transmits this information in plain text, leaving it vulnerable to cyberattacks like “man-in-the-middle” attacks. For any site that collects user input, processes transactions, or stores personal information, 

HTTPS provides an indispensable layer of protection for your users and your reputation. Regarding this aspect, the difference between HTTP and HTTPS is monumental. 

The visual cues, like the padlock icon in the browser, universally signal a secure connection, instilling confidence in visitors and significantly boosting your website’s credibility.

SEO Benefits And Search Visibility

Search engines, particularly Google, explicitly favor websites that use HTTPS. Google has confirmed that HTTPS is a lightweight ranking signal, which indicates secure sites might get a minor boost in search engine results pages (SERPs). 

While not a standalone factor that guarantees top rankings, it contributes to overall site quality and user experience, which indirectly affects SEO. Ignoring this aspect of http vs https can put your site at a disadvantage compared to competitors who have already adopted HTTPS. Migrating from HTTP to HTTPS stands as a recognised SEO best practice.

Optimised Performance And Analytics

Initially, some people thought HTTPS might slow down websites because of the encryption overhead. However, advancements in technology, especially with the widespread adoption of HTTP/2, have largely mitigated this concern. 

HTTP/2, which requires HTTPS, allows for faster page loading by enabling features like multiplexing (sending multiple requests and responses concurrently over a single connection) and header compression. 

For many modern sites, HTTPS with HTTP/2 can offer better performance than HTTP. Additionally, when traffic passes from a secure HTTPS site to an unsecure HTTP site, the referral data is often stripped, meaning you lose valuable information about where your visitors originate. 

By using HTTPS, you preserve this referrer information, enabling more accurate tracking and analysis of your marketing efforts and user journeys, leading to better-informed decisions.

Considering these compelling benefits, the answer to “Which one is better for my site?” is unequivocally HTTPS. Every modern website should aim to implement HTTPS for security, trust, and optimal performance.

The Process: Migrating From HTTP To HTTPS

The Process Migrating From HTTP To HTTPS

Migrating your website from HTTP to HTTPS involves a structured process demanding careful planning and execution to prevent potential disruptions. While the technical steps can vary depending on your hosting provider and website platform, the general procedure involves several key stages:

1.Acquire And Install An SSL/TLS Certificate

This is the foundational step. Obtain your certificate from a Certificate Authority (CA), choosing from free options like Let’s Encrypt or paid versions with different levels of validation (Domain Validated, Organisation, Validated, Extended Validation). 

After obtaining the certificate, install it on your web server; typically, most hosting providers offer tools or support for this step.

2.Update All Internal Site Links

After certificate installation, rigorously update every internal link within your website. This includes links in your content, templates, and databases, changing http:// to https://. Using relative URLs (e.g., /images/logo.png) simplifies this and is a recommended practice.

3.Implement Server-Side 301 Redirects

Set up permanent (301) redirects from all HTTP URLs to their corresponding HTTPS URLs. This is critical for SEO, ensuring search engines transfer link equity and that users automatically land on the secure version of your pages.

4.Inform Search Engines And Update External Services

Add the HTTPS property in Google Search Console and similar webmaster tools. Re-submit your updated sitemap. Also, remember to update URLs in any external services connected to your website, such as analysis platforms, advertising campaigns, and social media profiles.

Navigating The Transition: Risks And Best Practices

While transitioning to HTTPS offers significant benefits, it is a technical migration that carries potential risks if not handled correctly. Awareness of these risks and adherence to best practices minimises disruptions.

Potential Hurdles During HTTPS Migration

Broken Pages And Access Issues: If 301 redirects are not configured accurately or internal links are not fully updated, users may encounter “Page Not Found” errors or be stuck on insecure HTTP versions, leading to a poor user experience.

Temporary SEO Fluctuations: Incorrect redirects, issues with sitemaps, or unaddressed mixed content can confuse search engine crawlers. This may lead to temporary drops in search rankings or indexing problems as search engines re-crawl and re-index the new URLs.

Mixed Content Warnings: A common issue arises when an HTTPS page attempts to load some resources (like images or scripts) over HTTP. Browsers will display warnings or block this insecure content, which can break page functionality or deter users, making the page appear insecure despite the HTTPS connection.

Analytics Data Discrepancies: Without proper configuration, your analytics tracking (e.g., Google Analytics) might view the HTTP and HTTPS versions of your site as separate entities, resulting in incomplete or fragmented data.

SSL Certificate Expiry:Failing to renew an SSL/TLS certificate on time will cause your website to display a severe “Your connection is not private” error, making your site accessible to users.

Strategies For A Seamless HTTPS Transition

Comprehensive Planning And Backup

Create a detailed migration plan, conduct a full crawl of your current HTTP site, and back up all website files and database before starting any changes.

Staging Environment Testing

Whenever possible, perform the entire migration process on a staging or development environment first. This allows you to identify and resolve issues without impacting your live website.

Thorough Post-Migration Verification

After deploying changes, meticulously check your website for mixed content errors using browser developer tools. Ensure all assets load securely via HTTPS.

Continuous Monitoring

Closely monitor your website’s performance, traffic, and search engine rankings for several weeks post-migration using tools like Google Search Console. Look for 404 errors and confirm redirect functionality.

Implement HSTS

Once confident in your HTTPS setup, consider enabling HTTP Strict Transport Security (HSTS). This instructs browsers to always connect to your website using HTTPS, even if a user attempts to use HTTP, significantly enhancing security.

Proactive Certificate Management

Always keep track of your SSL/TLS certificate’s expiration date. Renew it well in advance to prevent any service interruptions and ensure continuous security.

By carefully following these steps and best practices, you can effectively transition your website from HTTP to HTTPS, securing your site and enhancing its standing in the digital space.The decision between HTTP and HTTPS is clear: always choose the secure path.

Conclusion On Securing Your Website With HTTP Or HTTPS

The choice between HTTP and HTTPS is clear: HTTPS is the undeniable standard for today’s internet. The fundamental difference between HTTP and HTTPS centers on security, as HTTPS provides encryption, authentication, and data integrity — features HTTP lacks. 

Beyond safeguarding sensitive user information, embracing HTTPS also enhances your website’s credibility, improves its search engine visibility, and can even contribute to better performance. Migrating from HTTP to HTTPS is a worthwhile investment in your online presence, ensuring a safer, more trusted, and robust experience for everyone interacting with your site. 

Make the secure switch to protect your users and your site’s future.

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Frequently Asked Questions About HTTP Vs HTTPS

What Is The Main Difference Between HTTP And HTTPS?

That difference between HTTP and HTTPS lies in security.HTTPS encrypts data transmitted between your browser and the website server using SSL/TLS, protecting it from interception. HTTP sends data in plain text, consequently making it vulnerable.

Do All Websites Need To Use HTTP? 

While not strictly mandatory for all, it is highly recommended. Browsers mark HTTP sites as “Not Secure,” which deters visitors. Even simple content sites benefit from the trust, SEO advantages, and performance improvements that HTTPS offers.

Is It Difficult To Switch My Website From HTTP To HTTPS? 

Switching from HTTP to HTTPS requires careful planning, including acquiring an SSL/TLS certificate, updating internal links, and implementing 301 redirects. While it has technical steps, most hosting providers offer tools to simplify the process, and many free resources are available to guide you.

Will Moving To HTTPS Affect My Website’s Search Engine Ranking? 

Yes, moving to HTTPS is a positive signal for search engines like Google. While not a primary ranking factor on its own, it contributes to overall site quality and user experience, which can indirectly improve your search engine visibility. It’s considered an SEO best practice.

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Jim Ng

Jim geeks out on marketing strategies and the psychology behind marketing. That led him to launch his own digital marketing agency, Best SEO Singapore. To date, he has helped more than 100 companies with their digital marketing and SEO. He mainly specializes in SMEs, although from time to time the digital marketing agency does serve large enterprises like Nanyang Technological University.

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