Local SEO packages come in three different pricing plans: Bronze, Gold and Platinum. Take your pick.

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Best SEO Clients

Choose your preferred LOCAL SEO PACKAGE

Affordable SEO price plan for every SEO package you need. (Comes with a one-time setup fee of ~$3,000 to $5,000, depending on the complexity of your project.

Bronze SEO Package

Up To 20 Keywords
$ From 3300
per month
  • 6 months commitment
  • On Page SEO
  • Title Tag Optimizations
  • URL Structure Optimizations
  • 301 Redirects
  • Heading Tags Adjustments
  • Pages Content Writing
  • 404 Error Corrections
  • Robots.txt Submission
  • Sitemap.xml Submission
  • Favicon Creation
  • Off Page SEO
  • Directory Listing Submissions
  • Guaranteed Traffic And Rankings Increase
  • Link Building Included
  • Press Release Included
  • 2 Blog Articles Monthly

Gold SEO Packag

Up To 40 Keywords
$ From 4300
per month
  • Minimum 6 months commitment
  • On Page SEO
  • Title Tag Optimizations
  • URL Structure Optimizations
  • 301 Redirects
  • Heading Tags Adjustments
  • Pages Content Writing
  • Unlimited 404 Error Corrections
  • Robots.txt Submission
  • Sitemap.xml Submission
  • Favicon Creation
  • Off Page SEO
  • Directory Listing Submissions
  • Guaranteed Traffic And Rankings Increase
  • Link Building Included
  • Press Release Included
  • 2 Blog Articles Monthly

Best SEO Package

*Unlimited Keywords
$ Custom
Ready Upon Request
  • Minimum 6 months commitment
  • On Page SEO
  • Title Tag Optimizations
  • URL Structure Optimizations
  • 301 Redirects
  • Heading Tags Adjustments
  • Pages Content Writing
  • Unlimited 404 Error Corrections
  • Robots.txt Submission
  • Sitemap.xml Submission
  • Favicon Creation
  • Off Page SEO
  • Directory Listing Submissions
  • Guaranteed Traffic And Rankings Increase
  • Custom Link Building Plan
  • Custom Press Release Plan
  • Custom Blog Articles Published Monthly

Pricing of SEO Services in Singapore: How much should you be paying in July 2024?

SEO pricing in Singapore has always been a topic of interest among business owners and entrepreneurs. They often ask us about the huge disparity in pricing.

The majority of SEO services in Singapore set their fees ranging from $500 to $1,500 monthly. At the high end, expert SEO consultants may demand up to $5,000 each month. 

Freelancers generally offer lower prices, starting from as minimal as $300 monthly for a basic SEO package.

Why do some companies charge $500 a month for SEO services, while others charge $5,000 a month for their SEO services?

To answer that question, you have to first understand where the cost of paying for SEO services goes.

Where does the cost of hiring for SEO Services go into?

Suppliers of Backlinks

Both SEO companies and freelancers must invest in backlinks as part of their strategic efforts. Depending on their operational strategy, certain SEO firms might also finance digital press releases for their clients.

Although it incurs costs, getting featured on renowned platforms like TheSmartLocal, HoneyCombers, Alvinology, among others, ensures visibility.

A deficiency in backlinks necessitates that the SEO agency dedicates increased resources towards link-building activities, which can influence the overall pricing structure.

In particular instances, SEO entities might maintain a preferred partnership with providers of Private Blog Networks (PBNs). 

PBNs are specifically established websites that aim to direct backlinks to a single website for the purpose of enhancing its search engine ranking.


Employees’ Salaries

In Singapore, the cost of SEO services is closely linked to the salaries of SEO professionals, which range from $2,600 to $11,000 a month, reflecting the high cost of living and the need for skilled expertise. 

This means when you pay for SEO services, part of the fee covers these salaries. 

Essentially, the price of SEO services in Singapore mirrors the level of expertise and effort your project will receive.


Office Overheads

The discrepancy in the price of SEO services in Singapore, with some companies charging $500 a month and others as much as $5,000, can be partly attributed to the variance in office overheads. 

Companies located in prime real estate areas or those maintaining upscale, well-appointed offices inevitably face higher rental and maintenance costs. 

A company’s investment in a state-of-the-art office space is often reflective of its branding and the clientele it aims to attract. Prestigious offices can signal a company’s success and stability to potential clients, justifying higher service charges.

Additionally, these overheads include not just the physical space but also the technology infrastructure, software licences, employee amenities and other operational costs that contribute to the delivery of premium SEO services. 

Research indicates that companies investing heavily in their operational environment often apply a value-based pricing strategy, where the focus is not just on the direct costs of service delivery but also on the perceived value and comprehensive experience offered to the client. 


Cost of Hiring A Freelancer for SEO Services

The landscape for hiring freelance SEO professionals in Singapore is diverse, with costs reflecting a wide range of services and expertise. 

According to recent research by Ahrefs on SEO pricing, monthly retainers for freelance SEO services typically span from $500 to $1,500. 

However, when it comes to hourly rates, freelancers often charge between $75 to $100, significantly higher than previously estimated ranges of $10 to $35 per hour

For project-based engagements, fees can range from $2,501 to $5,000, highlighting the variance based on the scope and complexity of the project.

It’s also notable that consultants, who offer a blend of strategic advice and execution, tend to command higher fees compared to freelancers focused solely on task-based services. This distinction is largely due to the depth of experience and the breadth of service offered.

Freelancers can provide a range of services, from basic tasks like link building or content creation to more involved efforts such as comprehensive SEO audits and campaign management. 

This flexibility makes freelance SEO services particularly appealing for businesses seeking specific, occasional support, those just starting with SEO or companies with in-house SEO capabilities that require specialised assistance for more complex challenges. 

For businesses exploring these options, platforms like Legiit, Vettted and SEOClerk serve as valuable resources for finding qualified freelance SEO professionals.


Cost of Hiring A Digital Agency for SEO Services

Hiring a digital agency for SEO services can range significantly in price, from as low as $500 per month to as high as $10,000 a month. 

This vast disparity in SEO pricing in Singapore is primarily due to the scope and complexity of the work decided upon engaging the digital agency. 

For instance, if a local Singaporean cafe wishes to target more keywords to increase online visibility for terms like “best coffee in Singapore” or “Singapore cafe with WiFi,” the cost of hiring will naturally rise. 

This is because targeting additional keywords requires more in-depth research, content creation and optimisation efforts. 

By understanding the factors that influence SEO pricing in Singapore, businesses can better budget for their digital marketing needs. Considering the potential ROI that a strategic SEO campaign can bring is also important. 

This example illustrates the value of investing in quality SEO services from a reputable digital agency, demonstrating how targeted strategies can significantly benefit businesses in Singapore’s competitive market.


Common SEO Pricing Models In Singapore

SEO campaigns going by the ranking of keywords

SEO campaigns in Singapore often use the ranking of targeted keywords on Google as their main performance indicator. 

This method involves setting prices based on the number of keywords the SEO company will work to rank. 

For example, targeting 20 keywords might cost between $750 to $1,500 a month, while aiming for 40 keywords could range from $1,500 to $3,000 monthly. 

The specifics, such as deliverables and Key Performance Indicators (KPIs), can differ according to the SEO package offered by the company.

To illustrate, a Singapore-based online retailer looking to improve its visibility for searches like “buy electronics online in Singapore” or “affordable gadgets Singapore” may opt for a package targeting 30 keywords. 

This could fall in the mid-range of SEO pricing in Singapore, possibly around $1,200 to $2,250 a month, depending on the agency’s pricing model and the competition level of the keywords. 

Understanding these pricing models is crucial for businesses in Singapore planning their SEO budgets. 

Investing in a strategic SEO plan is crucial for enhancing online visibility and boosting sales, making it essential for businesses targeting growth in the digital arena.


SEO campaigns going by an increase in organic traffic

Some companies in Singapore focus on growing their website’s organic traffic as a main goal of SEO campaigns, instead of just tracking keyword rankings. 

This means they measure success by how much more natural visitor flow their site gets from search engines. 

For instance, a local bakery might use SEO services to attract more visitors searching for “fresh bread in Singapore” or “best bakery in Singapore”. 

If their web traffic increases, it shows the SEO work is effective. 

SEO pricing in Singapore varies with the traffic growth goals and strategies, highlighting the importance for businesses to grasp these services’ value for online expansion.


Is it worth spending the money on SEO?

Whether SEO is worth the investment depends on your business type. Some businesses offer products or services that people rarely search for on Google. 

In such cases, it might not make sense to invest in SEO if there’s little to no search interest in what you’re offering. 

Instead, your money might be better spent on other digital marketing strategies like social media marketing or working with influencers. 

Looking into top Singaporean Instagram influencers to promote your product or service could be a smarter move. This approach helps ensure your marketing budget is used where it can have the greatest impact.



Before spending on SEO, check if people are looking for your products or services online.

A simple way to do this is with Google Keyword Planner, a free tool. It shows if there’s interest in your offerings on the internet. Knowing this helps you make smart choices about SEO pricing in Singapore. 

This step is key to planning your SEO budget wisely and making sure it’s worth the investment. If you are exploring SEO services in Singapore, don’t hesitate to contact Best SEO Singapore.

Frequently Asked Questions about our SEO PRICING

Our SEO packages and pricing stand out in the competitive landscape for one simple yet powerful reason: our commitment to results-based pricing. Unlike other companies, we believe that you shouldn’t have to pay unless you see tangible outcomes. 

This principle is at the core of our offerings, ensuring that your investment is directly tied to measurable success. We recognise the importance of hard-earned money, and we stand by the belief that no business owner should bear the cost of ineffective strategies. 

Therefore, we offer a unique guarantee: no results, no charge.

Transparency is another cornerstone of our approach. We openly share the specifics of our strategies, focusing on high-quality On-Page SEO

Our methods are designed for durability and effectiveness, aiming to secure a sustainable and prominent position for your website on Google’s rankings. 

This long-term perspective ensures that our clients enjoy lasting benefits, making our SEO solutions not just different, but truly superior.


Yes, but here’s how it works: Our SEO experts will first do the homework to find the best keywords for your SEO plan. Then, we’ll pick a few of these keywords and let you choose from them. 

We pick these keywords based on several important things, like how tough the competition is for each keyword, how well-known your website already is, what people are thinking when they search for that keyword, and how likely it is that your website can rank well for those keywords.


Long-tail keywords are more specific and often show that someone is really interested in what you’re offering. They’re great because they target people who are closer to making a decision or buying something. 

Our SEO experts will help you find the right balance between long-tail keywords, which are very specific, and short-tail keywords, which are broader. We pick keywords that are important to your business. This way, we can help bring more potential customers to your website.


If we don’t meet the goals we agreed on at the beginning of the SEO campaign, we’ll keep working without charging you until those goals are met. We don’t think it’s fair to charge you if our work doesn’t bring any real benefits.

As a rule, we aim to rank 10% of your keywords in the top search results within 3 months of starting, 30% within 6 months, and 60% within a year.


All our SEO tasks are handled by our own team of skilled SEO technicians right here in our office. We don’t send our work overseas because we want to make sure the quality of our work stays high. 

When we’re working on improving your website’s ranking on Google, we’ll make sure to keep you updated regularly on the changes and optimisations we’re making.


We’re not the cheapest SEO service provider in Singapore, and we’re okay with that. Our prices are higher than average because we stand by the quality of our work. We focus on doing SEO the right way, using what’s known as White-Hat SEO techniques. 

This approach is about ensuring your website grows in a healthy, Google-friendly manner, avoiding any risk of penalties down the line.

Some SEO companies use risky strategies known as Black-Hat or Grey-Hat SEO. These methods can include things like creating Private Blog Networks (PBNs) that link back to your site, and tricking search engines into thinking your site is more popular than it is. 

While these tactics might offer short-term gains, they’re dangerous in the long term. They can lead to serious penalties from Google, including having your site removed from Google’s search results altogether. 

We avoid these tactics to ensure your website’s long-term success and safety.


Not all businesses need SEO. SEO might not be necessary if you’re selling common items like toothbrushes or pencils. 

These are things people can easily find in physical stores, and they’re less likely to buy them from a website, especially with many online shops like Lazada and Shopee around.

SEO works best for businesses that offer unique services or are in a special area. For example, if you provide 3D Printing, Civil Engineering, Plumbing, or Commercial Pest Control, SEO could really help. 

People often search online for these kinds of services, so using SEO can make your business more visible to them. 


Choosing an SEO package in Singapore involves understanding what each package offers. Compare the details provided by different SEO vendors. For personalised advice, you can also talk to our marketing strategist for more details.